Feature on Nakheel Mall: Super Mall
28 Mar 2019
The Grand Retail Experience in the Heart of Palm Jumeirah
Residents of the Palm Jumeirah Dubai can now flex their plastics for some serious retail therapy at the new Nakheel Mall.
Nakheel Mall comprises a built-up area of 422,390 square meters which includes a 5-star hotel, cinema complex, F&B Plaza, and Retail Centre. Spread over five floors, shoppers are treated to a mix of over 350 retail outlets, restaurants and leisure attractions, VIP entrance, two fountains and two waterfalls that pour from a height of 65ft into the mall.
Designed by RSP Architects Planners and Engineers, the main goal is to create a lifestyle around the needs and desires of the consumer and connect social responsibility goals through creating a sense of place while capitalizing on the property’s target market. A sense of place is made of four key elements; sociability, activity, access and comfort to deliver a unique “retail solution” by applying the new design strategies as part of a holistic approach to market the mall.
As part of the interior design process, RSP has taken a white elegance mall concept as the main concept of the mall’s interior, introducing minor theme variations to provide secondary identities to certain key areas inside the mall. The concept creates a stage within a series of experiences layered on a white background.
Read the full article from the Singapore Interior Designers Showcase magazine here.